About Us
Redefining the insurance
experience
Since 2010, we've been simplifying insurance across Latin America. We combine technology, expertise, and empathy to protect what matters most to you. We are a passionate team, always available, creating tailored solutions for individuals and businesses.




Committed to Quality
At 123Seguro, we take care of everything so you don’t have to worry. We manage your insurance end-to-end: helping you choose the best coverage, guiding you through every step, and being there when you need us most. All with personalized service, expert support, and our own technology. This is how we build trust and transform insurance across the region.
+8,500
+0
claims resolved every year
+8,500
+0
claims resolved every year
+8,500
+0
claims resolved every year
+8,500
+0
claims resolved every year
+50
+0
insurers to compare and choose from
+50
+0
insurers to compare and choose from
+50
+0
insurers to compare and choose from
+50
+0
insurers to compare and choose from
+95%
+0%
of customers rate us 5 stars
+95%
+0%
of customers rate us 5 stars
+95%
+0%
of customers rate us 5 stars
+95%
+0%
of customers rate us 5 stars
+1.5M
+0M
clients advised to find the right insurance
+1.5M
+0M
clients advised to find the right insurance
+1.5M
+0M
clients advised to find the right insurance
+1.5M
+0M
clients advised to find the right insurance

Our Story
123Seguro was born in 2010 with a clear mission: to simplify the way people buy and manage insurance in Latin America. Since then, we've become the leading insurtech in the region, operating in Brazil, Mexico, Argentina, Colombia, and Chile. Through technology, personalized advice, and strategic partnerships with top insurers, 123Seguro has transformed the customer experience-offering agile, accessible, and people-centered solutions.
Mission
To be the leading technology company in insurance experiences and solutions in LatAm.
Vision
To inspire individuals and businesses to choose and recommend us as their trusted ally, providing clear information, constant support, and simple, agile, and transparent experiences at every stage.
Our Values



Transparency
We communicate clearly and directly. Trust is built on honesty, starting with telling things as they are.
Ownership
We take responsibility for driving the industry's transformation, empowering our teams, partners, and customers.
Unity
We move forward together toward a common goal, valuing collaboration and alignment as one team.
Innovation
We constantly seek new ideas and creative solutions, turning challenges into opportunities to simplify and accelerate processes.
Excellence
We uphold the highest standards in everything we do, working with dedication and quality to exceed expectations and create lasting positive impact.

Meet the Team
Get to know the people behind 123Seguro
We are a team committed to transforming the way people interact with insurance. We work to make the experience simpler, clearer, and more accessible-combining technology, expert advice, and human warmth. Our goal is to be there when we're needed most, with real solutions and service that makes a difference.

Martín Ferrari
Co-founder & CEO

Martín Ferrari
Co-founder & CEO

Bruno Ferrari
Co-Founder & CBO

Bruno Ferrari
Co-Founder & CBO

Brian Howlin
Chief Financial Officer

Brian Howlin
Chief Financial Officer

Horacio Lerendegui
Chief Operating Officer

Horacio Lerendegui
Chief Operating Officer

Pablo Roca
Chief Technology Officer

Pablo Roca
Chief Technology Officer

Marcelo Biasoli
Country Manager Brazil

Marcelo Biasoli
Country Manager Brazil

Antonio Cobo
Head of Engineering

Antonio Cobo
Head of Engineering

Carlos Bouquet
Head of Business Development

Carlos Bouquet
Head of Business Development

Irene Escobar Uribe
Head of Marketing

Irene Escobar Uribe
Head of Marketing

María García Acevedo
Head of Process

María García Acevedo
Head of Process

Ximena Ibarra
Head of Customer Success

Ximena Ibarra
Head of Customer Success
Growing with Strong Allies
Our partners, investors, awards, and associations
Our certifications
Learn about some of our awards, recognitions and certifications














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Listen to the leaders of the market while discussing the impact of Insurtech in the region and global trends.





